{"id":89,"date":"2013-07-02T19:04:59","date_gmt":"2013-07-02T22:04:59","guid":{"rendered":"https:\/\/blog.dino.com.br\/?p=89"},"modified":"2021-07-19T16:49:31","modified_gmt":"2021-07-19T19:49:31","slug":"dicas-para-construir-um-release-eficiente","status":"publish","type":"post","link":"https:\/\/dino.com.br\/blog\/dicas-para-construir-um-release-eficiente\/","title":{"rendered":"Dicas para construir um release eficiente"},"content":{"rendered":"\r\n<p>Um bom release aumenta o tr\u00e1fego online, a visibilidade da oferta divulgada e maximiza as vendas. Obter esse n\u00edvel de sucesso, n\u00e3o \u00e9 dif\u00edcil, por\u00e9m todos os artif\u00edcios do <a href=\"https:\/\/blog.dino.com.br\/dicas-para-construir-um-release-eficiente\/\">release 2.0<\/a> devem ser estrategicamente utilizados na hora de construir o conte\u00fado.<\/p>\r\n\r\n\r\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"https:\/\/educacional.dino.com.br\/solicitar-contato-comercial?utm_source=organic&amp;utm_medium=organic&amp;utm_campaign=blog-cta-banner\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.dino.com.br\/wp-content\/uploads\/2021\/07\/cta-blog-banner-posts-700x180-1.jpg\" alt=\"dino divulgador de not\u00edcias\"\/><\/a><\/figure><\/div>\r\n\r\n\r\n<p>Ao escrever o release, procure seguir essas dicas:<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Na hora de construir o texto tenha mente quem \u00e9 o seu p\u00fablico leitor.<\/li>\r\n<li>Jornalistas d\u00e3o import\u00e2ncia ao Lead (primeira parte da not\u00edcia, que em geral responde as perguntas que, quem, como, quando, onde e por qu\u00ea?), tendo isso em mente, construa um lead interessante, que seja capaz de capturar a aten\u00e7\u00e3o do jornalista\/leitor.<\/li>\r\n<li>Pense no t\u00edtulo e no resumo como o cart\u00e3o de visitas, ningu\u00e9m ir\u00e1 ler um texto at\u00e9 o final, se o in\u00edcio n\u00e3o for interessante.<\/li>\r\n<li>Lembre-se que o linguajar tamb\u00e9m deve estar de acordo com o p\u00fablico alvo que voc\u00ea deseja impactar.<\/li>\r\n<li>Evite usar frases ou par\u00e1grafos muito longos, um release deve ser compacto e gerar interesse. O texto deve ser objetivo, pense nele como uma hist\u00f3ria a ser contada.<\/li>\r\n<li>N\u00e3o se esque\u00e7a de colocar todos os dados de contatos dispon\u00edveis.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p><strong>Vem POST a\u00ed&#8230;<\/strong> Nos pr\u00f3ximos posts, faremos um passo a passo aqui no Blog, que ensinar\u00e1 como construir todas as etapas de um release de sucesso.<\/p>\r\n\r\n\r\n\r\n<p>Quer mais dicas para escrever sua not\u00edcia? <a href=\"http:\/\/educacional.dino.com.br\/minibook_os_10_erros_mais_cometidos_na_criacao_de_um_release\/?utm_source=blog-dino&amp;utm_medium=cpc&amp;utm_term=ebook-10-erros-mais-cometidos-blog&amp;utm_campaign=ebook-post-blog\">Confira este eBook que apresenta os 10 erros mais cometidos na cria\u00e7\u00e3o de um release, e n\u00e3o erre nunca mais!<\/a><\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Um bom release aumenta o tr\u00e1fego online, a visibilidade da oferta divulgada e maximiza as vendas. Obter esse n\u00edvel de sucesso, n\u00e3o \u00e9 dif\u00edcil, por\u00e9m todos os artif\u00edcios do release 2.0 devem ser estrategicamente utilizados na hora de construir o conte\u00fado. Ao escrever o release, procure seguir essas dicas: Na hora de construir o texto [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":16971,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[],"class_list":["post-89","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-assessoria-de-imprensa"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dicas para construir um release eficiente - Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/darkgray-goose-732531.hostingersite.com\/blog\/dicas-para-construir-um-release-eficiente\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dicas para construir um release eficiente - Blog\" \/>\n<meta property=\"og:description\" content=\"Um bom release aumenta o tr\u00e1fego online, a visibilidade da oferta divulgada e maximiza as vendas. Obter esse n\u00edvel de sucesso, n\u00e3o \u00e9 dif\u00edcil, por\u00e9m todos os artif\u00edcios do release 2.0 devem ser estrategicamente utilizados na hora de construir o conte\u00fado. 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